Smartlog and BlueSword Announce Strategic Partnership to Redefine the Future of Intralogistics

At the Logistics & Automation 2025 trade fair, Smartlog and BlueSword announced a strategic collaboration agreement that marks a milestone in the global intralogistics sector. This partnership combines BlueSword’s cutting-edge technology with Smartlog’s renowned integration capabilities, positioning both companies as key players in the deployment of autonomous mobile robotics solutions. Both companies are exhibiting independently at the fair, showcasing their latest innovations and demonstrating the practical potential of their alliance.

Founded in 1993, BlueSword Intelligent Technology is a global leader in modular and automated warehouse logistics solutions. With over three decades of experience, it has become a benchmark in technological innovation, backed by a team of more than 500 specialized professionals.

Smartlog is recognized for its expertise in the integration and implementation of advanced mobile robotics solutions. With over 150 installations across more than 15 countries and presence in over 40 sectors, it has proven its ability to automate even the most demanding and diverse environments.

The alliance between BlueSword and Smartlog results in a unique value proposition. Companies looking to automate their intralogistics operations will benefit from proven technology backed by leading manufacturers, expert integration, international coverage with operational capacity in Europe, Latin America, MENA, the United States, and Mexico, measurable results, precision, cost-effectiveness, and comprehensive support from design through to maintenance, including training and continuous improvement.

George Wang, Director of the Overseas Division of BlueSword, expressed confidence in the partnership. “Smartlog is not only an exceptional integrator, but also the ideal partner capable of understanding both the technological needs and the market nuances,” he said. “With a track record of more than 150 successful installations, we are confident that together we will bring automation solutions to companies seeking technology that delivers tangible results from day one.”

Xabier Zubizarreta, CEO of Smartlog Group, highlighted the strategic fit. “BlueSword brings to this collaboration exactly what the market and our clients demand: cutting-edge technology backed by over three decades of innovation,” he noted. “Their comprehensive portfolio covering the entire intralogistics cycle perfectly complements our value proposition and integration expertise, reinforcing our commitment to bridging the gap between the best global technologies and the specific needs of each client.”

This collaboration strengthens both companies’ commitment to innovation and operational excellence. The shared goal is to democratize access to advanced automation, making technologies once reserved for large corporations accessible to businesses of all sizes. The combination of BlueSword’s technology and Smartlog’s integration expertise will accelerate the global evolution of intralogistics automation, with solutions tailored to the specific challenges of each client.

About Smartlog

Smartlog stands out as a benchmark in the implementation of cutting-edge technological solutions. With more than 150 active installations in over 15 countries and presence in more than 40 sectors, the company has demonstrated its capacity to bring automation to the most demanding and diverse environments.

Its international experience includes pioneering milestones that have shaped the development of intralogistics in new markets, such as the first AutoStore in Uruguay for agricultural machinery, the first AutoStore in Panama for the fashion sector, the first AutoStore in the Dominican Republic for pharmaceutical distribution, and the first AutoStore in Puerto Rico. In Spain, Smartlog has led the way with the first temperature-controlled AutoStore for a vaccine laboratory, the first Grocery AutoStore, and the first multi-directional pallet shuttle installation. The company was also the first to introduce the Smartsorter sorting technology in Uruguay, Colombia, and Peru.

These projects span sectors such as healthcare, food, retail, e-commerce, industry, and logistics providers. This versatility demonstrates Smartlog's ability to adapt technologies to each operational need, delivering results regardless of complexity.

About BlueSword

Founded in 1993, BlueSword Intelligent Technology is a global leader in modular and automated warehouse logistics solutions. With over 30 years of experience, the company is a benchmark in technological innovation, backed by a team of more than 500 professionals. With R&D centers and over 200,000 m² of manufacturing facilities, BlueSword offers a comprehensive portfolio covering all stages of intralogistics: reception, smart storage, picking and packing, transportation, palletizing, and delivery. Its approach is based on artificial intelligence and advanced logistics algorithms to optimize operations, resource management, and inventory control.

With more than 1,000 clients in 14 industries, BlueSword has proven its ability to deliver customized solutions that turn operations into competitive advantages. Its “Innovation Or Nothing” philosophy and “Think Globally, Act Locally” approach allow it to tailor its solutions to the unique challenges of each market.